Operations Strategy (Paperback - 2015)

This new text is designed to cater for the needs of both undergraduate and postgraduate students taking Operations Strategy or Strategic Operations Management modules. Adopting a value chain approach, it seeks to instruct and inform the reader on the importance of the strategic Issues in operations thought and practice. The text provides an up-to-date, accessible approach to operations strategy, with a comprehensive overvies of the subject area as a whole.
The text has a companion website which contains a supporting instructors' manual, which can be found at www.palgrave.com/business/walters.
The subject coverage is very good. There are many strong points to this book. I particularly like its straightforward, functional approach, which makes it easy for the student to understand. I also like the liberal use of examples and case studies, which are bang up to date and still topical.'-Mark Godson, Sheffield Hallam University.
'The text... forces students to think conceptually and this is refreshing...it offers rigorous treatment of the important concepts and their blending together throughout the text.' – Dr Brain Carlisle, Honorary Professor of Management, Samara State University. Russia '....this text is excellent, making good use of a wide range of organisations to support and underpin the theories and arguments pur forward. The cases used give opportunities to students to reflect on the theories and examples in the text and to try and employ what they have learned. This text makes, in my opinion, a considerable contriburion to the teaching material available in the area. An excellent text.' – Raj Rogers Coventry Business School

David walters Dis Professor of Marketing and Head of the Business Department in the division of Economics and Financial Studies, Macquarie University, Australia. He is the author of a number of successful texts, including Retail strategy with Jack Hanrahan (Palgrave, 2000), and Managing the Supply Chain with John Gattorna (Palgrave. 1996).